What is an Information Graphic? An information graphic is a detailed guide that provides information for clients about a home. The information graphic is based off of common questions a realtor hears from his client.
Who Can Benefit from an Information Graphic? Both the clients and the realtor can benefit from the information graphic. It saves the realtor time, and it answers all of the questions the clients wanted to ask as well as some they may not have thought of.
When to Present Your Clients with an Information Graphic: Present your clients with an Information Graphic once you know more about the neighborhood they want to live in, the size of home, (bedrooms, bathrooms, etc.)that they are interested in, and the price range they are looking at.
How to Structure an Information Graphic
Design Information Graphics that Answer Common Questions
When an individual, couple, or family goes out searching for their first home, they are not as knowledgeable about the real estate market as the realtor or broker. As a realtor, it is your job to take the time and listen carefully to your clients to determine which questions they ask most frequently. Once you have the experience of helping a number of customers answer the same questions, design an information graphic template that include these common questions that you can share with the client.
Why Information Graphics are important for first-time buyers
Once this information graphic is designed you can individualize it for each new customer. This will assure your client that you are not only knowledgeable, but also willing to go the extra mile to ensure they find a house that is a good fit for them.